Inside Elon Musk’s Fascination With ‘X’ | WSJ

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Inside Elon Musk’s Fascination With ‘X’ | WSJ

Wall Street Journal
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Aug 7
2023
#ElonMusk
#WSJ
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Elon Musk changed Twitter’s name to X in late July, marking a major change for the social media company. His fascination around ‘X’ dates back to 1999, when he envisioned X.com as a banking site with the potential to become a one-stop shop for financial services. But why is Musk bringing it back?

WSJ explains what the site’s past could signal about its future.

0:00 Musk’s favorite letter
0:40 x.com overview
3:04 What it means for Twitter
4:27 What’s next?

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