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If you are new to the world of digital marketing and want to start advertising on the bigger search engine (Google), then this Google Ads Beginner Tips 2024 is a video you must watch because we have highlighted essential tips for beginners before launching their first campaign. Start with search ads by using Google Keyword Planner to find keywords relevant to your core service and location, focusing on high buyer intent keywords. Use a combination of phrase and exact match types, avoiding broad match types initially. In location settings, target specific areas within your city where you want to provide services, rather than the entire city. For bidding strategies, begin with maximise clicks and switch to maximise conversions after achieving around 30 conversions. Ensure all headlines and descriptions are filled in, with captivating headlines and a clear call to action. Follow these tips to kickstart your Google Ads campaign effectively! Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadstips #googleadsforbeginners

If you are a local service-based business and have been burned out by bid strategy, here is the Best Google Ads Bidding Strategies for High Conversion we have been using for our clients. Check this out; 1. Start with Maximise Clicks: When setting up a new campaign, avoid selecting 'Maximise Conversion'. Instead, choose 'Maximise Clicks'. At the beginning of a campaign, Google's algorithm has no idea what a conversion is, and your ads will struggle to perform effectively. 2. Switch to Maximise Conversions After Initial Success: Once your ads have achieved at least 30 conversions, change the bidding strategy to 'Maximise Conversions'. This strategy works best when Google's algorithm has sufficient data to optimise your ads for conversions. By implementing these bidding strategies, you'll improve your campaign performance and generate more leads. Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #bidstrategy #googleads #leadgeneration

If you run a local business and fail to do some competitor analysis, then your chance of succeeding will be pretty low. Here are Top Two Way to Spy on Your Competitor Google Ads for free. By implementing these strategies, you increase your chance of ranking and get customers buying from you. The first method involves using the Google Transparency Centre. Simply visit the site, enter your competitor's name in the search bar, and hit enter. You’ll be able to see all their running ads, descriptions, and other necessary information. The second method is through Google Ads Manager. Go to Tools and Settings, select Keyword Planner, click on 'Discover new keywords', and choose 'Start with a website'. This will show you all the keywords relevant to your competitor. Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleads #competitoranalysis

If you are considering running the Google Guarantee Ads for your business but don't know where to start from, then this Google Local Service Ads Tutorial 2024 is something you need to watch. In just 5mins, we explain how it works and how to set it up Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information. Anyway, on with the video… In this video, we guide local business owners through the importance and setup of Local Service Ads, also known as Guaranteed Ads. Discover why having Local Service Ads is crucial for your business in 2024 and how they can significantly boost your credibility and trustworthiness. 📌 Importance of Local Service Ads: Local Service Ads signal to customers that your business is verified, credible, and trustworthy. They streamline the process, provide essential information, and encourage customers to contact you directly. 📌 Setting Up Local Service Ads: We walk you through the setup process and show you how to optimise your ads for better performance. Remember, all the information comes from your Google Business Profile, so ensure it is accurate and complete for the best results. 🔑 Key Benefits: - Verified and trustworthy business signal - Streamlined process for customers - Enhanced visibility and credibility - Promotes direct customer contact 00:00 - Intro 00:55 - Understanding Local Service Ads 02:11 - How Google Generate your Listing 02:34 - Difference between Local Service Ads and Traditional Ads 04:01 - Setting up Local Service Ads This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 Google Ads for Local Business full Tutorial - https://youtu.be/LPC3_BbObCg?si=aBIXCjK-XI7SBx5N 👉 How much do Google Ads cost - https://www.youtube.com/watch?v=1ubPcCgBfzY&t= ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166 #localserviceads #googleads #leadgeneration

Are you a Local Business owner wanting to compete with other businesses? here is How to Rank Higher and Get More Leads from Google Ads. By following this process, you can get your business on the front page of Google Search Engine and increase your sale. 🚀✨ Here’s the secret: a good Quality Score. And here is how to boost your score: 1. Relevant Landing Page 🖥️ - Ensure your landing page matches your ad and solves your customer’s problem instantly. A relevant and helpful landing page is key to higher rankings. 2. Click-Through Rate (CTR) 📊 - Use Ads Extensions like site links, callouts, promotions, prices, and location extensions. These enhancements make your ads more attractive and clickable, improving your CTR. 3. Ad Relevance 🎯 - Your headline and description must be relevant and match the keywords you're targeting. Keeping your ad content aligned with user search intent boosts your Quality Score. Learn these strategies and start ranking higher on Google Ads today! 💪 Don’t miss out on these valuable tips to get more leads and grow your business. Like 👍, share 📲, and subscribe 🔔 for more expert tips and tutorials! Have any questions? Drop them in the comments below! 👇 🚀✨📈🖥️🎯📊 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleads #rankongoogle #localbusiness #googleadstips

If you don't want to burn your budgets, then check out these 3 Costly Google Ads Mistakes Beginners Make and how you can avoid them. This will save local businesses from burning their Ads Budget. So the Google Ads Mistakes are; 1. Not Understanding Match Type: Google defaults your keywords to broad match, leading to ads showing for irrelevant keywords and wasting your budget. Instead, use Phrase Match and Exact Match to target more relevant searches. 2. Not Setting Up a Proper Ad Schedule: To achieve optimum results, you need to understand when your audience is active. Ensure your ads run during these times for maximum impact. 3. Turn Off Google Partner Setting: By default, Google enables the partner setting, which broadens your ad reach but can drain your budget. Manually turn this setting off to prevent unnecessary spending. Avoid these mistakes to make your Google Ads campaigns more effective and efficient. Don’t forget to like, share, and subscribe for more helpful tips on running successful ad campaigns. Leave your thoughts and questions in the comments below! 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #adwordsmistakes #googleadsmistake #localbusiness #googleads

In this video titled - Best Marketing Hack that Will Boost Your Local Business - we reveal a powerful strategy for local business owners to grow their businesses. Drawing inspiration from Harvard Professor Theodore Levitt's famous statement, "Don't sell the drill, sell the hole," we explain how you should focus not on selling your product, but on selling the end result. By emphasising the benefits and outcomes your customers will enjoy, you'll show them how your service can enhance their lives and make things easier. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #marketingtips #localbusiness

If you are a Local Business, then you should Use These 4 Pro Tips To Explode Your Sale. It all starts by effectively integrating Google Ads in 2024 for your business. Let me show you how... Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information. Anyway, on with the video… We show you how to boost your sales as a local business using Google Ads. Follow these steps for optimal results: 1. Have the Correct Match Type: Using the broad match type for your campaign can quickly drain your budget. Instead, use a mix of phrase and exact match types to better target your audience. 2. Use Higher Buyer Intent Keywords: Focus on keywords that potential customers use when they are close to making a purchase. These higher buyer intent keywords will help you attract more ready-to-buy customers. 3. Ensure Consistency Between Your Ad Headline and Landing Page: Direct all your traffic to a dedicated landing page that matches the keyword you are targeting. Consistency between your keyword, ad headlines, and landing page improves user experience and increases your ad quality score. 4. Have a Proper Geo-targeting Strategy: Hyperfocus on the specific areas you want to sell your service to. Avoid targeting a very broad range, as it can lead to budget wastage. Don't forget to like, share, and subscribe for more expert advice on growing your local business. If you have any questions or tips, leave them in the comments below! Let's succeed together in 2024. 🚀 00:00 - Intro 00:35 - Tip 1 (Have the correct Match Type) 01:04 - Tip 2 (Use Higher Buyer Intent Keywords) 01:55 - Tip 3 (Ensure Consistency between your Ad and Landing Page) 02:46 - Tip 4 (Have a Proper Geo-Targeting Strategy) This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 Avoid these 5 Google Ads Keyword Mistake - https://youtu.be/0BCnf_Nuik8?si=C0D4c0yAW2KbFdza 👉 How to Set Up Local Service Ads - https://youtu.be/zI5hKVaUWG0?si=A_o8epN0lvvaHMAN ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166 #googleads #googleadstips #localbusiness #googleadsoptimisation

If your business have not been leveraging social media, then you probably don't want to see it scale up. In this video, we show How to Get Tons of Customers Using This Online Marketing Strategy. Guess what? This is a very powerful yet simple process. All you do is visit TikTok Creative Center, where you can access to data on what is trending in your industry. This includes trending hashtags, trending songs, and trending videos. Utilise this valuable data to create engaging videos that can be uploaded to TikTok Reels and YouTube Shorts. By tapping into these trends, you can significantly increase your visibility and attract more customers. 🚀🚀 Don't forget to like, share, and subscribe to our channel for more tips and strategies to grow your business. If you have any questions or tips of your own, drop them in the comments below! Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #onlinemarketingstrategy #localbusiness

In this video, we reveal a powerful Instagram Tip to Boost Your Online Marketing and give your local business the visibility it deserves! 🌟 Here's how: 1️⃣ Upload Up to Ten Images: Showcase your completed work by uploading up to ten high-quality images in a carousel on Instagram. This format engages viewers and keeps them swiping through your work. 2️⃣ Create Reels from the Post: Transform your carousel into engaging reels. Reels are a fantastic way to reach a broader audience and highlight your services creatively. 3️⃣ Select Trending Music: Choose trending music for your reels. Trending tracks get more visibility, so Instagram pushes your content to a larger audience, increasing your chances of attracting potential customers. By following this strategy, you can effectively boost your online marketing, attract more local customers, and showcase your business in a visually appealing way. #InstagramTips #BoostOnlineMarketing #LocalBusinessMarketing #InstagramCarousel #InstagramReels #TrendingMusic #IncreaseVisibility #SocialMediaStrategy #EngageYourAudience #InstagramMarketing 🔔 Subscribe to our channel and hit the notification bell to stay updated with more tips and strategies to help your local business thrive. If you find this video helpful, please give it a thumbs up and share it with others! Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #marketingtips #localbusiness

In this video, we explain How to Reduce Price Negotiations for your Local Services. With these Marketing Tips, you will stop customers from beating down on the price you give them. So we have; 1️⃣ Mountain of Reviews from Trusted Sources: Showcase a wealth of positive reviews on your first page. This builds credibility and assures customers they will receive top-notch service, making them more willing to pay your asking price. 2️⃣ High-Quality Images and Corporate Video: Display good quality images of your work and a short corporate video on your landing page. These visual elements build trust and help convert leads by showcasing the professionalism and quality of your services. 3️⃣ Active Social Media Presence: Maintain an active presence on social media. Customers often check social media to see if a business is active and reliable. Post pictures of your work and your staff to build a connection with potential customers. By implementing these strategies, you can enhance your perceived value and reduce the likelihood of customers trying to negotiate lower prices. 🔔 Subscribe to our channel and hit the notification bell to stay updated with more tips and strategies to help your local business thrive. If you find this video helpful, please give it a thumbs up and share it with others! Don't forget to comment below with your own tips or questions! Let's help each other succeed in maintaining fair pricing for our services. 🚀 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #localbusinesstips #marketingstrategies

Are you sick of not getting Local Customers? Then this Secret to Google Domination for Your Local Business will help Boost your Sale. This is a great Local Marketing Strategy you should try out! Follow these steps to dominate Google in your local area and get more local customers: 1️⃣ **Rank in Map Pack**: Ensure your Google Business Profile shows up in the map pack. To rank in the map pack, include the service keyword in your company name and aim to have more reviews than the top three listings. 2️⃣ **Set Up Local Service Ads**: Use Local Service Ads to only pay Google when you get a lead. This ad pulls data from your Google Profile, so make sure your profile is well optimised with high-quality images and reviews. 3️⃣ **Set Up Traditional Google Ads**: With traditional ads, you pay when someone clicks on your ad. When set up correctly, these ads can yield a conversion rate of around 30%. By following these steps, you can effectively optimise your Google Profile, set up powerful ads, and rank in the map pack, leading to increased conversions and a stronger local presence. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #localmarketing #localserviceads #optimisegoogleprofile

Targeting the right Keywords is the best way to reach your targeting audience and boost your business sales. In today's video we will show you A Free Keyword Research Technique that we use to Get Hundreds of Leads. So if you are running Ads or creating content for your website, then this tool will be of great help to you. Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information. Anyway, on with the video… Are you struggling to find the right keywords for your Ads campaigns or Blog topics? Look no further! In this tutorial, we will deliver to you tips on keyword research for SEO using a game-changing Chrome extension called Keyword Surfer. With Keyword Surfer, you'll discover lots of targeted keywords that can get you more leads in a month. If you're a small business mastering this Google Keyword Research tool is essential for staying ahead in digital marketing. But that's not all! We'll also show you how Keyword Surfer can pinpoint which areas of your city have high search for your services. By leveraging this data, you can fine-tune your targeting efforts for maximum impact and better returns on your investments. Don't miss out on this opportunity to take your business to new heights! 00:00 - Intro 00:54 - How to Get Keyword Surfer Tool 01:05 - How to Get Keyword with this Tool 01:58 - Benefit of Using this Tool 02:31 - Using this Tool for Blog Topic Ideas This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 Surfer SEO Tutorial | Rank No1 for any Local Keyword - https://youtu.be/bWn5XXuggmg?si=slQn11ZB6l6RMcPu 👉 How to Use Google Keyword Planner to Find Local Keywords - https://youtu.be/zpA2UoRz2Tk?si=aHJEyDTw-9B1m0HG ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166 #keywordresearch #keywordresearchtools #surferseo

In this video, we explain How to Use Google Guarantee Ads to Get More Local Customers and this will reduce your spending on advertising. These ads charge you per lead rather than per click, meaning you only pay Google when you get a lead. To get started, you need to call Google and upload some documents. Google will then run all the information from your business profile, so make sure your business profile is well optimised with accurate information. As a guide, ensure you have a quick response time, or else Google may remove your ads from Google Guarantee, viewing your business as unreliable. This method is a great way to utilise Local Service Ads and get local customers efficiently and effectively. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and marketing strategies. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. #GoogleGuaranteeAds #LocalServiceAds #GetLocalCustomers

In this video, we share a powerful Location Hack on Google Ads That Can Get You More Customers. 1. Start by entering your service in Keyword Planner and selecting your location. Check if your local area has a strong amount of monthly searches for the service you provide. 2. Next, deselect all the brands in 'Refine Keywords' because they are your competitors and you don't want your ads to be shown for their keywords. 3. Head to the Location Setting and select 'Enter Another Location.' 4. Click on 'Show all Areas', then choose the targeted areas where you want your ads to be shown and exclude the areas you don't. 5. Finally, in the location options, select the second choice and not the first one because you want your ads to be shown only in the areas you select. Using these steps, you can optimise your ad targeting to focus on areas with high potential, effectively boosting your chances of attracting more customers. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and marketing strategies. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. #GoogleAds #LocationHack #LocalBusiness

In this video, we explore how to Attract More Customers on Your Google Ads with Scarcity. We explain how customers react when they notice a product is going to run out of stock or there's a limited-time offer. They are more likely to make a purchase when they see this urgency. Follow the steps shown in the video to make your ads display with a discounted price tag at the bottom whenever someone searches for your services on Google. By creating a sense of urgency and offering a discounted offer, you can significantly boost your ad performance and drive more impulse buys. Discover how to effectively implement scarcity in your Google Ads to attract more customers and increase conversions. This strategy can transform the way potential customers perceive your offers, making them more eager to act quickly. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and marketing strategies. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. #CustomersOnGoogleAds #SenseOfUrgency #DiscountedOffer

In this video, we show you a step-by-step process on Google Ads Leads Generation and how you can Get an Extra 100 Leads Monthly. Follow these proven strategies to boost your leads generation and get more customers efficiently. First, don't put all your keywords in one ad group. Instead, create separate ad groups for each service you offer with 5-10 relevant keywords per group. This helps in targeting specific audiences more effectively. Next, ensure your quality score is between 5 and 10. If it’s lower than 5, your cost per click will increase, burning through your budget quickly without significant results. A higher quality score not only lowers costs but also improves your ad's performance. Also, set your ad schedule to match your business hours. Running ads 24/7 might seem appealing, but getting calls when your business is closed is pointless. Aligning your ads with your open hours ensures you capture leads when you can actually respond. Lastly, adjust your budget based on device performance. Increase your budget slightly for devices that generate the most leads, and decrease the budget for devices that aren’t performing well by 100%. This optimisation helps maximise your ad spend efficiency. These strategies will help you generate leads using Google Ads effectively and get more customers to grow your business. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and lead generation strategies. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. #LeadsGeneration #GoogleAdsStrategy

In this video, we reveal the element of the Perfect Landing Page for Google Ads Conversion. We discuss the differences between two kinds of landing pages: the low-status landing page and the high-status landing page. A low-status landing page typically suffers from poor image quality, lacks reviews and accreditations, and merely lists services without providing any proof or compelling reasons for customers to choose you. On the other hand, a high-status landing page features high-quality images and an engaging explainer video, alongside reviews and accreditations that build trust and credibility. It effectively communicates how your services can solve the customer's problem, making it an integral part of your Landing Page Design strategy. By focusing on Landing Page Optimisation, you can transform your landing page into a powerful tool that converts visitors into customers. This video will guide you through the elements of a Perfect Landing Page, showing you how to elevate your online presence and drive more conversions through thoughtful and strategic design choices. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and landing page best practices. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. Create the perfect landing page and watch your Google Ads conversions soar! 🚀 #LandingPageDesign #LandingPageOptimisation #PerfectLandingPage

In this video, we discuss how local business owners can plan their Google Ads Budget Effectively for a year using a powerful tool. By inputting your target revenue and other key metrics, this tool will show you exactly how much you need to spend on advertising to achieve your goals. It's an excellent way to build projections for your Google Ads campaign and ensure your budget is allocated effectively. You'll learn how to set your target revenue and let the tool calculate the necessary ad spend. We also cover which key metrics to enter, such as conversion rates and cost per click, to get accurate budget recommendations. Discover how to use the tool to build reliable projections for your Google Ads campaign, helping you to plan your Google Ads budget strategically. This tool is designed to help you create a solid Google Ads budget strategy, ensuring you get the most out of your advertising spend and achieve your business targets. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and budget planning. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. #GoogleAdsBudget #GoogleAdsBudgetStrategy #AdBudgetPlanning

Here is how to get more sales and conversions from Google Ads by writing better headlines. If your Ads aren't getting the clicks you desire, then you are missing out on something important. Check out this video on Boost Sales with Emotional Triggers while crafting your Google Ads Headlines Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information. Anyway, on with the video… In this video, we focus on how local business owners can craft the perfect headline to drive more sales. The secret to increasing clicks on your ads is to trigger emotions in your customers and help them achieve a desired outcome. **What You'll Learn:** 1. **Triggering Emotions**: To create headlines that convert, ask yourself, "Have you ever bought something you didn't need?" This highlights the power of emotional triggers in consumer behaviour. 2. **Crafting the Perfect Headline**: Test your headlines using different trigger categories: - **Generic**: Simple and straightforward, appealing to a broad audience. - **Trust and Social Proof**: Build credibility by showcasing reviews or endorsements. - **Curiosity**: Pique interest with intriguing and mysterious headlines. - **Storytelling**: Engage customers with a compelling narrative. - **Authority**: Establish your expertise and leadership in your field. - **FOMO (Fear of Missing Out)**: Create a sense of urgency and exclusivity. By testing and refining these categories, you can discover which emotional triggers resonate best with your audience and drive more clicks and sales. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and boosting sales. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights. 00:00 - Intro 00:34 - Secret to Increase Ad Clicks 01:19 - Triggering Emotions 01:41 - Examples of Triggers that works best 02:00 - How we come up with Headline Ideas This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 How to use ChatGPT for Content Ideas - https://youtu.be/v-cbi_3WZPw?si=Or2IcD7ShbGswkZ9 👉 5 Benefits of Google Ads for a Local Business - https://youtu.be/154BXDFUd8s?si=tQUJVR5HHuGIYvCO ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166

If you are a Local Business running Ads, check out these 3 Magic Changes that will Increase Your Google Ads Conversion. By implementing these three magic changes, you can optimise your Google Ads and achieve better results. **What You'll Learn:** 1. **Correct Bidding Strategy**: Ensure your bidding strategy is set correctly. Never set a campaign to maximise conversion; instead, set your campaign to maximise clicks. This strategy helps you get as many clicks on your ad as possible, driving more traffic to your landing page. 2. **Fill Up All Ad Headlines**: Make sure all your ad headlines are filled up. Comprehensive and engaging headlines can capture potential customers' attention, increasing the likelihood of clicks and conversions. 3. **Add Negative Keywords**: Create a negative keywords list. If you skip this step, your ads may appear for many irrelevant searches, wasting your budget. By using negative keywords, you ensure your ads are only shown to relevant audiences, optimising your ad spend. By following these Google Ads tips, including setting the right bidding strategy, completing all ad headlines, and utilising negative keywords, you can optimise your ads and boost your conversion rates effectively. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and achieving higher conversion rates. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights.

In this video, we show you how to take just 5 minutes daily to perform these 5 Google Ads Routine for Higher Conversion. Follow these simple steps to optimise your ads and boost your results. **What You'll Learn:** 1. **Include All Ad Extensions**: Ensure you are using all available ad extensions in your Google Ads. This enhances your ad's visibility and provides more information to potential customers, driving higher conversion rates. 2. **Include Site Links**: Add site links to your ads. They direct visitors to different pages within your landing page, offering a better user experience and increasing the chances of conversion. 3. **Complete Headlines and Descriptions**: Make sure to fill in all headline descriptions, structured snippets, and callouts. This maximises the information displayed in your ad and improves your Google Ads optimisation. 4. **Show Reviews from Trusted Sources**: Include reviews from trusted sources in a strap line. Positive reviews build trust and credibility, encouraging more visitors to convert. 5. **Mention the Area in Ad Headlines and Landing Pages**: If you’re running ads in multiple locations, specify the area in your ad headlines and landing pages. This localisation makes your ads more relevant to users, increasing the likelihood of higher conversion. By incorporating these Google Ads tips into your daily routine, you can significantly enhance your ad performance and achieve higher conversion rates. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads optimisation and achieving higher conversion rates. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights.

In this video, we explain Top Google Ads Strategy that Triggers Customers to Buy Fast from you. By implementing these Google Ads strategies, you can significantly improve your conversion rate and drive more sales. **What You'll Learn:** 1. **High-Quality Images on Your Landing Page**: Ensure your landing page contains high-quality images of your work. This visual appeal helps build trust and showcases your expertise, making customers more likely to buy. 2. **One-Minute Professional Explainer Video**: Include a professionally shot one-minute explainer video on your landing page. This video should show off your work, feature your team in action, and answer common customer questions. A well-crafted video can greatly enhance your conversion optimisation efforts. 3. **Irresistible Offer**: Have an offer so good that it feels stupid for customers to say no. This could be a discount, a free trial, or an added bonus that adds significant value to your service. A compelling offer can be a game-changer in your Google Ads strategy. By following these steps, you can create a landing page that effectively triggers customers to buy. Optimising your Google Ads in this way ensures that potential customers are ready to take action when they contact you. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on Google Ads strategies and conversion optimisation. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights.

In this video, we share 2 Google Ads Pro Tips that will help you skyrocket your conversion rate and optimise your campaigns for maximum ROI. Learn how to make the most of your Google Ads and increase your chances of success! **What You'll Learn:** 1. **Create Different Ad Groups for Each Service You Offer**: By creating separate ad groups for each service, your ads will only show up for relevant searches. This increases the chance of clicks from interested customers, ultimately boosting your conversion rate. Effective Google Ads optimisation starts with targeted ad groups. 2. **Use All Ad Extensions**: Make sure to utilise all available ad extensions, such as images, business name, sitelinks, and more. Ad extensions make your ads look more professional and provide additional information to potential customers, enhancing your conversion rate optimisation efforts. Implementing these strategies will not only improve your Google Ads performance but also skyrocket your Google Ads ROI. 🔔 **Subscribe to our channel** and hit the notification bell to stay updated with more tips on increasing your conversion rate and optimising your Google Ads campaigns. 👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights.

Guess what? You don't need to buy a Competitor software or hack into your competitor's system. In this video you will learn How to Spy on Your Competitor's Google Ads for free. Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information. Anyway, on with the video… Want to uncover your competitor's secret formula for Google Ads success? In this video, we’ll show you exactly how to spy on their ads and use their strategies to boost your own campaigns! 🚀 Follow these three simple steps: 1. **Google Your Service and Location**: Start by searching for your service and location on Google. Check the ads that are ranking on top—they’re getting a ton of leads because they’re highly effective. This is the first step in your Google ads competitor analysis. 2. **Head to Google Ads Transparency Center**: Visit the Google Ads Transparency Center, set your time frame and country, and change the search option to "All Topics". This tool lets you see what ads are running and gather valuable insights. It’s an excellent way to spy on Google Ads and see what’s working for others in your industry. 3. **Take Inspiration from Competitor Data**: Analyze your competition’s ad copy, headlines, and descriptions. Use this data as inspiration to craft your own high-performing ads. By understanding how to spy on Google AdWords, you can leverage these insights to create compelling ads that drive results. 00:00 - Intro 00:38 - Google your Service and Location 00:58 - Spy your Competitor Ad 01:15 - Take Inspiration 01:56 - Summary This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 How to Run Google Ads for Service Businesses - https://youtu.be/dDYijNINgnc?si=FSCiEuWOnVXrNuBm 👉 How to Get More Leads - https://youtu.be/ycu_NHe7LJY?si=6MtTKtQzs_G6Gd-a ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166